Chen, Yi Ning (2022) The Impacts of Social Media Usage on Academic Performance among TAR UC Students. Final Year Project (Bachelor), Tunku Abdul Rahman University College.
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Abstract
With continuous development of technologies and the Internet, the rapid advancement of information and communication technology has had a significant impact on social networking and social media. Internet discovery has increased the appropriateness and utility of social media, and it is also becoming the most important communication medium among students, particularly at the higher level of education. As social media has many functions and features to utilize, there is no exception for students who will use it for academic purposes and non-academic purposes. The growing popularity of social media among students cannot be underestimated, and it may have an influence on a student's academic performance, either positively or negatively. The purpose of this research is to investigate the social media usage by TAR UC students and their academic performance as well as to ascertain the relationship between social media usage and academic performance. To achieve the objectives of this research, a quantitative method will be used which is a survey questionnaire. The population is TAR UC students and a total of 135 respondents had participated in the survey. The findings revealed that there is a significant relationship between social media usages and academic performance. The majority of respondents agreed that social media usage for academic purposes positively impacts academic performance. Yet, the respondents neither agree nor disagree that social media usage for non-academic purposes negatively impacts academic performance. The results from this survey are useful to develop more understanding and contribution to this research. The recommendations will be discussed and summarized at the end of the research.
Item Type: | Final Year Project |
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Subjects: | Language and Literature > Philology. Linguistics > Communication. Mass media |
Faculties: | Faculty of Communication and Creative Industries > Bachelor of Communication (Honours) in Media Studies |
Depositing User: | Library Staff |
Date Deposited: | 25 Mar 2022 04:13 |
Last Modified: | 25 Mar 2022 04:13 |
URI: | https://eprints.tarc.edu.my/id/eprint/21110 |