Items where Author is "Heng, Jia Loon"


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Thesis / Dissertation

Heng, Jia Loon (2024) Social Media Influencers and Its Impact on Consumer Online Purchase Intention Among Malaysia Young Adults: the Moderating Role of Consumer Ethnocentrism. Masters thesis, Tunku Abdul Rahman University of Management and Technology.

This list was generated on Sat Jul 13 03:27:50 2024 +08.