Advertising Effects on Consumer Perspective and Buying Intentions through E-Commerce Site Shopee in Malaysia

 




 

Ang, Min Thien (2025) Advertising Effects on Consumer Perspective and Buying Intentions through E-Commerce Site Shopee in Malaysia. Final Year Project (Bachelor), Tunku Abdul Rahman University of Management and Technology.

[img] Text
Ang Min Thien FULL REPORT Library.pdf
Restricted to Registered users only
Download (31MB)
Item Type: Final Year Project
Subjects: Social Sciences > Advertising
Social Sciences > Commerce > Electronic commerce
Social Sciences > Commerce > Marketing > Consumer behavior
Faculties: Faculty of Communication and Creative Industries > Bachelor of Communication (Honours) in Advertising
Depositing User: Library Staff
Date Deposited: 08 Apr 2025 07:13
Last Modified: 08 Apr 2025 07:13
URI: https://eprints.tarc.edu.my/id/eprint/32331
 
TAR UMT Institutional Repository is powered by EPrints 3 which is developed by the School of Electronics and Computer Science at the University of Southampton. More information and software credits.
TAR UMT Institutional Repository supports OAI 2.0 with a base URL of https://eprints.tarc.edu.my/cgi/oai2
Tunku Abdul Rahman University of Management and Technology Library | Tel:603-4145 0123 Ext: 3229 /3459 | Email: library@tarc.edu.my